High end Canadian retailer has turned to burgeoning tennis superstar Milos Raonic to promote its brand. Wearing his Lacoste line, a sharp-looking Raonic is featured in this “What’s Milos Raonic bullish about?” ad campaign.
The campaign was shot at the Rexhall Center in Toronto and the print ad debuted today:
— Matt Barnes Photo (@MattBarnesPhoto) April 24, 2012
This week Raonic is in Barcelona where he’s already into the second round after disposing of Alejandro Falla yesterday. He’ll play Igor Andreev tomorrow.
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