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Tennis Channel Open Unveils $1M Diamond Racquet
Posted on February 23, 2006
FOR IMMEDIATE RELEASE: The Tennis Channel
$1 Million Kwiat Diamond Wilson Tennis Racquet Symbolizes the Grandeur of
Professional Tennis' Return to Las Vegas
LAS VEGAS, Feb. 23, 2006 --- Diamonds and tennis have been together for years, but at the 2006 Tennis Channel Open in Las Vegas, Kwiat Diamonds, Wilson and The Tennis Channel will showcase "The Tennis Channel Kwiat Million Dollar Swinger" -- the first-ever $1 million diamond tennis racquet. The racquet was created for the 2006 Panasonic presents the Tennis Channel Open, the first professional tennis tournament in Las Vegas in 20 years scheduled for February 27-March 5, 2006.
"This unique racquet is symbolic of professional tennis' return to Las Vegas," said Steve Bellamy, president and founder of The Tennis Channel. "It represents both the excitement and sizzle of the city and the great tennis fans will see at The Tennis Channel Open presented by Panasonic, the newest gem on the professional tennis circuit."
The Wilson racquet was transformed into a $1 million work of art by the diamond experts at Kwiat, a 100-year-old New York-based diamond company know for their exquisite quality and craftsmanship. The racquet includes 180 cts. and over 3,041 individual brilliant cut Kwiat diamonds set in an 18K white gold base.
On Tuesday, February 21, "The Tennis Channel Kwiat Million Dollar Swinger" arrived in Las Vegas in style -- just like the million of tourists that enter the city every year. The racquet was flown from New York's JFK Airport to Las Vegas by JetBlue Airlines. As a special treat, all JetBlue passengers on the "Diamond Express" received a box of Godiva's platinum edition chocolates and an entry into a drawing to win a Kwiat Solaris diamond tennis bracelet, a modern updated version of the classic line bracelet. Upon arriving in Las Vegas, the racquet was transported under tight security to the Mirage hotel. During tournament week, it will be on display at The Mirage hotel.
"This special piece continues our company's long-time association with tennis," said Greg Kwiat of Kwiat. "In 1995, we presented a special Kwiat diamond tennis bracelet to Chris Evert in honor of her induction into the International Tennis Hall of Fame. For the 2005 US Open, we launched the Kwiat Solaris bracelet with Venus and Serena Williams. This year we are excited to be part of the inaugural Tennis Channel Open."
Panasonic presents the Tennis Channel Open is a star-studded tennis event with an ATP men's tournament that features Andy Roddick, Lleyton Hewitt, James Blake and Nicolas Kiefer, plus the world's top-ranked doubles team, defending US Open champions and 2006 Australian Open champions Bob and Mike Bryan. In addition, 16 top women will compete in The Mirage Cup -- an ITF tournament with the likes of former Wimbledon semifinalists Alexandra Stevenson and Jelena Dokic.
The men's and women's professional tennis tourneys are just a piece of the overall "Tennispalooza," however, a lifestyle festival of racquet sports. Other activities include the Wilson World Stringing Championships, a USTA Juniors Championship, A Paddle Tennis World Championships, Stiga Table Tennis Championships, A Professional Air Hockey Tournament and an assortment of Murrey Parlor Games, including pool and foosball tables, air-powered table hockey and table tennis for fans to play for free all week long.
Individual tickets and ticket packages can be purchased by phone at 888-TCO-TIXS (888-826-8497) or online at www.tennischannelopen.com. In the Las Vegas area, tennis fans can buy tickets at Station Casinos, Fiesta Properties, Galleria Mall and the Thomas & Mack Center at the University of Nevada, Las Vegas. UNLV Tickets is handling ticket sales for the tournament.
Kwiat is a 100-year-old diamond jewelry company. Founded in New York, Kwiat is a fourth-generation family business. Craftsmanship, quality, and integrity are the three most important elements of Kwiat jewelry. At the heart of the Kwiat brand is the legacy of exceptional craftsmanship and fine quality diamonds. With nearly a century of experience in the diamond industry and a reputation as one of the world's leading diamond companies, Kwiat is simply brilliant. All Kwiat diamonds are cut to be "simply brilliant." Some of the celebrities that choose Kwiat include: Sharon Stone, Halle Berry, Tom Cruise, Katie Couric, Queen Latifah, and Molly Sims.
FOR IMMEDIATE RELEASE: The Tennis Channel
$1 Million Kwiat Diamond Wilson Tennis Racquet Symbolizes the Grandeur of
Professional Tennis' Return to Las Vegas
LAS VEGAS, Feb. 23, 2006 --- Diamonds and tennis have been together for years, but at the 2006 Tennis Channel Open in Las Vegas, Kwiat Diamonds, Wilson and The Tennis Channel will showcase "The Tennis Channel Kwiat Million Dollar Swinger" -- the first-ever $1 million diamond tennis racquet. The racquet was created for the 2006 Panasonic presents the Tennis Channel Open, the first professional tennis tournament in Las Vegas in 20 years scheduled for February 27-March 5, 2006.
"This unique racquet is symbolic of professional tennis' return to Las Vegas," said Steve Bellamy, president and founder of The Tennis Channel. "It represents both the excitement and sizzle of the city and the great tennis fans will see at The Tennis Channel Open presented by Panasonic, the newest gem on the professional tennis circuit."
The Wilson racquet was transformed into a $1 million work of art by the diamond experts at Kwiat, a 100-year-old New York-based diamond company know for their exquisite quality and craftsmanship. The racquet includes 180 cts. and over 3,041 individual brilliant cut Kwiat diamonds set in an 18K white gold base.
On Tuesday, February 21, "The Tennis Channel Kwiat Million Dollar Swinger" arrived in Las Vegas in style -- just like the million of tourists that enter the city every year. The racquet was flown from New York's JFK Airport to Las Vegas by JetBlue Airlines. As a special treat, all JetBlue passengers on the "Diamond Express" received a box of Godiva's platinum edition chocolates and an entry into a drawing to win a Kwiat Solaris diamond tennis bracelet, a modern updated version of the classic line bracelet. Upon arriving in Las Vegas, the racquet was transported under tight security to the Mirage hotel. During tournament week, it will be on display at The Mirage hotel.
"This special piece continues our company's long-time association with tennis," said Greg Kwiat of Kwiat. "In 1995, we presented a special Kwiat diamond tennis bracelet to Chris Evert in honor of her induction into the International Tennis Hall of Fame. For the 2005 US Open, we launched the Kwiat Solaris bracelet with Venus and Serena Williams. This year we are excited to be part of the inaugural Tennis Channel Open."
Panasonic presents the Tennis Channel Open is a star-studded tennis event with an ATP men's tournament that features Andy Roddick, Lleyton Hewitt, James Blake and Nicolas Kiefer, plus the world's top-ranked doubles team, defending US Open champions and 2006 Australian Open champions Bob and Mike Bryan. In addition, 16 top women will compete in The Mirage Cup -- an ITF tournament with the likes of former Wimbledon semifinalists Alexandra Stevenson and Jelena Dokic.
The men's and women's professional tennis tourneys are just a piece of the overall "Tennispalooza," however, a lifestyle festival of racquet sports. Other activities include the Wilson World Stringing Championships, a USTA Juniors Championship, A Paddle Tennis World Championships, Stiga Table Tennis Championships, A Professional Air Hockey Tournament and an assortment of Murrey Parlor Games, including pool and foosball tables, air-powered table hockey and table tennis for fans to play for free all week long.
Individual tickets and ticket packages can be purchased by phone at 888-TCO-TIXS (888-826-8497) or online at www.tennischannelopen.com. In the Las Vegas area, tennis fans can buy tickets at Station Casinos, Fiesta Properties, Galleria Mall and the Thomas & Mack Center at the University of Nevada, Las Vegas. UNLV Tickets is handling ticket sales for the tournament.
Kwiat is a 100-year-old diamond jewelry company. Founded in New York, Kwiat is a fourth-generation family business. Craftsmanship, quality, and integrity are the three most important elements of Kwiat jewelry. At the heart of the Kwiat brand is the legacy of exceptional craftsmanship and fine quality diamonds. With nearly a century of experience in the diamond industry and a reputation as one of the world's leading diamond companies, Kwiat is simply brilliant. All Kwiat diamonds are cut to be "simply brilliant." Some of the celebrities that choose Kwiat include: Sharon Stone, Halle Berry, Tom Cruise, Katie Couric, Queen Latifah, and Molly Sims.
FOR IMMEDIATE RELEASE: The Tennis Channel
$1 Million Kwiat Diamond Wilson Tennis Racquet Symbolizes the Grandeur of
Professional Tennis' Return to Las Vegas
LAS VEGAS, Feb. 23, 2006 --- Diamonds and tennis have been together for years, but at the 2006 Tennis Channel Open in Las Vegas, Kwiat Diamonds, Wilson and The Tennis Channel will showcase "The Tennis Channel Kwiat Million Dollar Swinger" -- the first-ever $1 million diamond tennis racquet. The racquet was created for the 2006 Panasonic presents the Tennis Channel Open, the first professional tennis tournament in Las Vegas in 20 years scheduled for February 27-March 5, 2006.
"This unique racquet is symbolic of professional tennis' return to Las Vegas," said Steve Bellamy, president and founder of The Tennis Channel. "It represents both the excitement and sizzle of the city and the great tennis fans will see at The Tennis Channel Open presented by Panasonic, the newest gem on the professional tennis circuit."
The Wilson racquet was transformed into a $1 million work of art by the diamond experts at Kwiat, a 100-year-old New York-based diamond company know for their exquisite quality and craftsmanship. The racquet includes 180 cts. and over 3,041 individual brilliant cut Kwiat diamonds set in an 18K white gold base.
On Tuesday, February 21, "The Tennis Channel Kwiat Million Dollar Swinger" arrived in Las Vegas in style -- just like the million of tourists that enter the city every year. The racquet was flown from New York's JFK Airport to Las Vegas by JetBlue Airlines. As a special treat, all JetBlue passengers on the "Diamond Express" received a box of Godiva's platinum edition chocolates and an entry into a drawing to win a Kwiat Solaris diamond tennis bracelet, a modern updated version of the classic line bracelet. Upon arriving in Las Vegas, the racquet was transported under tight security to the Mirage hotel. During tournament week, it will be on display at The Mirage hotel.
"This special piece continues our company's long-time association with tennis," said Greg Kwiat of Kwiat. "In 1995, we presented a special Kwiat diamond tennis bracelet to Chris Evert in honor of her induction into the International Tennis Hall of Fame. For the 2005 US Open, we launched the Kwiat Solaris bracelet with Venus and Serena Williams. This year we are excited to be part of the inaugural Tennis Channel Open."
Panasonic presents the Tennis Channel Open is a star-studded tennis event with an ATP men's tournament that features Andy Roddick, Lleyton Hewitt, James Blake and Nicolas Kiefer, plus the world's top-ranked doubles team, defending US Open champions and 2006 Australian Open champions Bob and Mike Bryan. In addition, 16 top women will compete in The Mirage Cup -- an ITF tournament with the likes of former Wimbledon semifinalists Alexandra Stevenson and Jelena Dokic.
The men's and women's professional tennis tourneys are just a piece of the overall "Tennispalooza," however, a lifestyle festival of racquet sports. Other activities include the Wilson World Stringing Championships, a USTA Juniors Championship, A Paddle Tennis World Championships, Stiga Table Tennis Championships, A Professional Air Hockey Tournament and an assortment of Murrey Parlor Games, including pool and foosball tables, air-powered table hockey and table tennis for fans to play for free all week long.
Individual tickets and ticket packages can be purchased by phone at 888-TCO-TIXS (888-826-8497) or online at www.tennischannelopen.com. In the Las Vegas area, tennis fans can buy tickets at Station Casinos, Fiesta Properties, Galleria Mall and the Thomas & Mack Center at the University of Nevada, Las Vegas. UNLV Tickets is handling ticket sales for the tournament.
Kwiat is a 100-year-old diamond jewelry company. Founded in New York, Kwiat is a fourth-generation family business. Craftsmanship, quality, and integrity are the three most important elements of Kwiat jewelry. At the heart of the Kwiat brand is the legacy of exceptional craftsmanship and fine quality diamonds. With nearly a century of experience in the diamond industry and a reputation as one of the world's leading diamond companies, Kwiat is simply brilliant. All Kwiat diamonds are cut to be "simply brilliant." Some of the celebrities that choose Kwiat include: Sharon Stone, Halle Berry, Tom Cruise, Katie Couric, Queen Latifah, and Molly Sims.
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