Press Release: ATP Online Interactive Multimedia Tennis Community

30Love.net, accessible directly or via a link on ATPtennis.com, allows tennis players and fans alike to share their passion for the game. Through technology provided by 10Duke, members of the community can utilize online and mobile multimedia to show off footage of their best shots, gain the latest behind the scenes view from the professional tennis tour, view exclusive video commentary from players, and share photos, videos and personal profiles.

World No. 12 and ATP Player Council President Ivan Ljubicic voiced his support of the vertical community: "There is so much interesting and funny stuff that goes on behind the scenes on the circuit and having a website where we can share that with the fans is a cool idea."

American Mardy Fish agreed: "Most people have a MySpace page, so I think a tennis version where we as players can upload unseen video and photos from tournaments is great."

Today, visitors to 30Love.net can browse videos including those featuring Rafael Nadal falling over a tennis net during practice, a wide-eyed Andy Roddick in the passenger seat of a Mercedes-Benz slipping around a wet track at 200 mph, Carlos Moya surfing at Bondi Beach, and joker Dmitry Tursunov on the cat walk with sponsor friendly spring colors.

Tennis fans can join 30Love.net year-round, free of charge. Experience the world's first online interactive multimedia tennis community today!